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TikTok Ads
Campagne C — Awareness TikTok
Impressions
210,000
Clicks
2,310
Conversions
27
Spent
2,300DH
Revenue
4,700DH
CTR
1.1%
CPC
3.5 DH
CPA
85 DH
ROAS
2.0x
Spend & conversions over 14 days
Insights for this campaign
Detected problem
CTR (1.1%) and CPA (85 DH) of Campagne C — Awareness TikTok are both unfavourable.
Recommendation
Stop or fully rebuild this campaign (audience, creative, offer).
Estimated impact
Immediate savings on wasted budget.